CC LA MARINA INVESTS IN HIGH QUALITY WIFI

La Marina Shopping Centre and Retail Park are pleased to announce that the installation of high-quality WIFI is now complete and ready for visitors to enjoy for free as they begin to flood back into the centre following almost three months of closure. 

The installation, which has been carried out by Verne Group, a highly commended company who have also carried out installations for clients such as Levante UD, FCC, Repsol and El Paza, took place in early May and now provides high quality, free WIFI across the Shopping Centre and Retail Park. 

Although La Marina Shopping Centre benefitted from free WIFI before the lockdown, the upgrade has allowed the Shopping Centre to increase capacity by 200% and is now also available within the Retail Park. The new WIFI installation is expected to offer speeds of up to 600 MB making it one of the best networks in the region. 

This investment in high-speed WIFI is just one of the improved features of the Shopping Centre and Retail Park launched in recent weeks. Other investments have included a complete rebrand of the Centre and Retail Park, giving them a modern and colourful brand message as they head into their 20th year or servicing Finestrat, Benidorm and other locations within Marina Baixa, At the end of May, La Marina Shopping Centre and Retail Park also launched a new high-speed, bespoke website packed full of user-friendly features. 

Hugo Fuster, Marketing Manager comments: “The installation of high-speed WIFI is a great addition to the centre and compliments the enhanced digital presence La Marina Shopping Centre and Retail Park have due to the recent launch of the rebrand and website. In light of the COVID-19 pandemic and lockdown, La Marina Shopping Centre and Retail Park are also investing heavily in digital marketing, especially social media and therefore, providing free WIFI allows all marketing channels to talk to each other. It also allows us to engage with visitors easily through digital channels and encourage engagement such as the sharing of pictures, comments and videos. This is just one step of many we are taking to improve the visitor experience within La Marina Shopping Centre and Retail Park over the coming months.”

Centro Comercial La Marina is the leading shopping and leisure complex in the region of Marina Baixa. Located in the affluent town of Finestrat, Centro Comercial La Marina is frequently visited by both local residents of Finestrat, Benidorm and surrounding towns, but also remains popular with tourists from England, Germany and Spain. The centre benefits from over one hundred retailers. These include headline brands such as Zara, C&A, Benetton and Ikea. Besides shopping, Centro Comercial La Marina also boasts strong restaurant and leisure facilities, many located on their rooftop terrace which offers outdoor seating, children’s activities and great views of the town.

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